Business Model

The company has two independent, yet complementary business units:

• GameDev Studio
• Game Publishing

GameDev Studio

Within this studio, the company develops its own games, tests new game mechanics and technologies, and maintains legacy games to free up talented developers for new, promising projects. Currently, we focus on three main ways to monetize games:

1. IAP with Blockchain Integration

We convert in-game purchases into blockchain-based assets, allowing players to own, trade, or sell them on external marketplaces. This creates a dynamic economy benefiting both players and developers through transaction fees and enhanced engagement.

2. Paid Tasks: A Scalable Revenue and Engagement Model

Paid tasks reward players with tokens or digital assets for completing challenges. These assets can be used in-game or traded, keeping players engaged, driving recurring microtransactions, and supporting long-term retention. Developers can further monetize user engagement by partnering with third-party companies.

3. Native Advertising

This business model, borrowed from classic mobile gaming, monetizes players’ attention through advertising in various formats (CPM, CPA, affiliate programs).

Game Publishing

This business unit partners with external GameDev studios, selecting the best games, launching, supporting, and distributing them. The key task of the publisher is to help the developer create a profitable game economy, attract a gaming audience effectively, and secure the best terms from third-party advertisers (for in-game ads or tasks). For these services and investments in the game’s promotion, the publisher receives a commission of up to 60% of the game’s profit.

Additionally, under specific agreements, the publishing unit can provide extra professional services such as game localization, legal support, or handling specific areas of game development.

Assets Flow Model